[{"data":1,"prerenderedAt":367},["ShallowReactive",2],{"layout":3,"[expertise_detail-identite-visuelle]":162},{"id":4,"uid":5,"url":5,"type":6,"href":7,"tags":8,"first_publication_date":9,"last_publication_date":10,"slugs":11,"linked_documents":12,"lang":13,"alternate_languages":14,"data":18},"ZTKS4xAAACMAXirv",null,"layout","https://studioboam.cdn.prismic.io/api/v2/documents/search?ref=arzTOBIAACsABVEF&q=%5B%5B%3Ad+%3D+at%28document.id%2C+%22ZTKS4xAAACMAXirv%22%29+%5D%5D",[],"2023-10-20T14:49:16+0000","2025-10-21T12:44:52+0000",[6],[],"fr-fr",[15],{"id":16,"type":6,"lang":17},"ZQhj3hAAACIA0UJK","en-us",{"links":19,"contact_label":73,"contact_url":74,"surtitle":83,"title":84,"news_title":85,"discover_label":86,"address":87,"contact_links":93,"social_links":105,"other_links":117,"back_to_top":128,"meta_description":129,"meta_image":130,"meta_title":131,"cookie_text":132,"cookie_accept":142,"cookie_decline":143,"client_label":144,"issues_label":145,"techniques_label":146,"design_time_label":147,"keep_scrolling":148,"next_project":149,"next_article":150,"subtitle_expertise":151,"footer_surtitle":160,"footer_title":161},[20,32,42,52,62],{"label":21,"url":22},"Home",{"id":23,"type":24,"tags":25,"lang":13,"slug":24,"first_publication_date":26,"last_publication_date":27,"url":28,"link_type":29,"key":30,"isBroken":31},"ZTE4GxIAACYAo33c","home",[],"2023-10-19T14:10:48+0000","2026-09-30T08:56:18+0000","/fr","Document","35e29737-5c83-4443-8bc9-bdc145afe01a",false,{"label":33,"url":34},"Expertise",{"id":35,"type":36,"tags":37,"lang":13,"slug":36,"first_publication_date":38,"last_publication_date":39,"url":40,"link_type":29,"key":41,"isBroken":31},"ZzS3oBIAACkAIwvb","expertise",[],"2024-11-13T15:10:26+0000","2025-07-02T14:14:52+0000","/fr/expertise","9133f97d-e7b7-4453-bfd3-5bae48ca8058",{"label":43,"url":44},"Projets",{"id":45,"type":46,"tags":47,"lang":13,"slug":46,"first_publication_date":48,"last_publication_date":49,"url":50,"link_type":29,"key":51,"isBroken":31},"ZTE2yxIAACQAo3c8","work",[],"2023-10-19T14:04:50+0000","2026-09-30T08:55:40+0000","/fr/work","d0c179b2-cfbe-471f-afa1-766c85ec6c6c",{"label":53,"url":54},"À propos",{"id":55,"type":56,"tags":57,"lang":13,"slug":56,"first_publication_date":58,"last_publication_date":59,"url":60,"link_type":29,"key":61,"isBroken":31},"ZTJEeREAACIAAET4","about",[],"2023-10-20T09:12:31+0000","2026-09-30T08:52:02+0000","/fr/about","fd2e86b3-65c4-483a-9e99-cf8383c6852e",{"label":63,"url":64},"Contact",{"id":65,"type":66,"tags":67,"lang":13,"slug":68,"first_publication_date":69,"last_publication_date":70,"url":71,"link_type":29,"key":72,"isBroken":31},"ZTJFXhEAAB8AAEgx","contact",[],"-","2023-10-20T09:16:19+0000","2023-12-04T14:42:10+0000","/fr/contact","0912f26d-391f-4694-b735-d21c83aaf822","Travaillons ensemble",{"id":75,"type":76,"tags":77,"lang":13,"slug":78,"first_publication_date":79,"last_publication_date":80,"url":81,"link_type":29,"key":82,"isBroken":31},"ZS1fexIAACYA0pUs","new_project",[],"contact-form","2023-10-24T08:02:32+0000","2026-09-30T09:15:36+0000","/fr/contact/new-project","7ae369e0-761f-42cc-a11b-b406953130a5","Travaillons","Ensemble","Dernières actus","Découvrir",[88],{"type":89,"text":90,"spans":91,"direction":92},"paragraph","8 rue de Mulhouse\n75002, Paris",[],"ltr",[94,100],{"label":95,"url":96},"+33 (0)1 88 61 18 90",{"link_type":97,"key":98,"url":99},"Web","339f7c4e-dac3-4872-8f33-d456d54dadcc","tel:+33188611890",{"label":101,"url":102},"hello@studioboam.com",{"link_type":97,"key":103,"url":104},"8e9e7bba-4795-47a7-8a5f-f5c3bdc4ec9f","mailto:hello@studioboam.com",[106,112],{"label":107,"url":108},"Linkedin",{"link_type":97,"key":109,"url":110,"target":111},"6d819d32-071a-4a69-a358-f5b28f0cc332","https://www.linkedin.com/company/studio-boam","_blank",{"label":113,"url":114},"Instagram",{"link_type":97,"key":115,"url":116,"target":111},"93a28a0c-e7dd-4eab-9ad1-73d9bc603af7","https://www.instagram.com/studioboam/",[118],{"label":119,"url":120},"Mentions légales",{"link_type":121,"key":122,"kind":123,"id":124,"url":125,"name":126,"size":127},"Media","3b204a53-2760-4f2f-b398-fcf08ce76862","file","ZTt63RAAACQAALkh","https://studioboam.cdn.prismic.io/studioboam/91a1d424-c9c7-4c0a-b787-36d2e1d9e074_Studio-Boam-Mentions-le%CC%81gales.pdf","Studio-Boam-Mentions-légales.pdf","54693","Retour en haut","Nous vous accompagnons du branding à l'industrialisation sur tous les supports. Studio de création et de design spécialisé dans les boissons, vins et spiritueux.",{},"Studio Boam - Agence de Design",[133],{"type":89,"text":134,"spans":135},"Ce site web utilise des cookies pour améliorer votre expérience d'utilisateur. Consultez notre politique de confidentialité pour plus de détails.",[136],{"start":137,"end":138,"type":139,"data":140},95,123,"hyperlink",{"link_type":97,"url":141},"https:///https://google.com","Accepter","Decliner","Clients :","Publications :","Techniques :","Temps :","Poursuivre le défilement","Projet suivant","Article suivant",[152],{"type":153,"text":154,"spans":155,"direction":92},"heading2","Expertise BOAM",[156],{"start":157,"end":158,"type":159},10,14,"em","Nos autres","expertises",{"id":163,"uid":164,"url":165,"type":166,"href":167,"tags":168,"first_publication_date":169,"last_publication_date":170,"slugs":171,"linked_documents":172,"lang":13,"alternate_languages":173,"data":177},"ZzS7-hIAACgAIxOW","identite-visuelle","/fr/expertise/identite-visuelle","expertise_detail","https://studioboam.cdn.prismic.io/api/v2/documents/search?ref=arzTOBIAACsABVEF&q=%5B%5B%3Ad+%3D+at%28document.id%2C+%22ZzS7-hIAACgAIxOW%22%29+%5D%5D",[],"2024-11-13T15:10:29+0000","2024-11-28T13:30:53+0000",[164],[],[174],{"id":175,"type":166,"lang":17,"uid":176},"Z1AYQREAACsAJ9LE","brand-identity",{"name":178,"poster":183,"slices":193,"meta_description":357,"meta_image":358,"meta_title":366},[179],{"type":180,"text":181,"spans":182,"direction":92},"heading1","Identité visuelle",[],{"dimensions":184,"alt":5,"copyright":5,"url":187,"id":188,"edit":189},{"width":185,"height":186},504,566,"https://images.prismic.io/studioboam/ZzTJSq8jQArT00Vm_identite%CC%81-visuelle-poster.jpg?auto=format,compress&rect=0,1,1006,1130&w=504&h=566","ZzTJSq8jQArT00Vm",{"x":190,"y":191,"zoom":191,"background":192},0,1,"transparent",[194,230,255,274,308,328,344],{"variation":195,"version":196,"items":197,"primary":198,"id":228,"slice_type":229,"slice_label":5},"default","initial",[],{"image":199,"text":206},{"dimensions":200,"alt":5,"copyright":5,"url":203,"id":204,"edit":205},{"width":201,"height":202},2424,1558,"https://images.prismic.io/studioboam/ZzS_9a8jQArT0zyW_identite%CC%81-visuelle-1.jpg?auto=format,compress","ZzS_9a8jQArT0zyW",{"x":190,"y":190,"zoom":191,"background":192},[207,211,218],{"type":208,"text":209,"spans":210,"direction":92},"heading5","Un brief créatif / Le premier chapitre",[],{"type":89,"text":212,"spans":213,"direction":92},"Avant d’écrire les premières lignes de votre projet, il est essentiel de comprendre votre environnement, de regarder le marché et le comparer à votre territoire de votre marque.\nCette prise de recul est nécessaire pour questionner votre stratégie.\nAu lancement d’un nouveau projet créatif il est indispensable de travailler sa distinction. \n",[214],{"start":215,"end":216,"type":217},178,247,"strong",{"type":89,"text":219,"spans":220,"direction":92},"\nNous travaillons ce moment de réflexion, comme un espace convivial, où l’on clarifie les intentions et objectifs du projet. Nous traçons ensemble le chemin qui mène au succès d’une marque.",[221,227],{"start":222,"end":223,"type":139,"data":224},169,189,{"link_type":97,"url":225,"target":226},"https://develop--studio-boam.netlify.app/fr/news/succes-bacanha","_self",{"start":222,"end":223,"type":217},"expertise_two_columns$c784fdf8-1d3a-4efb-add5-993f55a5385a","expertise_two_columns",{"variation":231,"version":196,"items":232,"primary":233,"id":254,"slice_type":229,"slice_label":5},"reverse",[],{"image":234,"text":241},{"dimensions":235,"alt":5,"copyright":5,"url":238,"id":239,"edit":240},{"width":236,"height":237},2164,1490,"https://images.prismic.io/studioboam/ZzTAP68jQArT0zzp_identite%CC%81-visuelle-2.jpg?auto=format,compress","ZzTAP68jQArT0zzp",{"x":190,"y":190,"zoom":191,"background":192},[242,245],{"type":208,"text":243,"spans":244,"direction":92},"Storytelling / Une belle histoire sans fin",[],{"type":89,"text":246,"spans":247,"direction":92},"Si votre marque a plus d’une histoire à raconter, il y a l’art et la manière de les écrire. Un storytelling fort et impactant, marqué par le sceau de l’authenticité fait foi pour que vos récits passés, présents et à venir impriment durablement l’esprit de votre public et de votre cible.",[248,253],{"start":249,"end":250,"type":139,"data":251},222,287,{"link_type":97,"url":252,"target":226},"https://develop--studio-boam.netlify.app/fr/news",{"start":249,"end":250,"type":217},"expertise_two_columns$e6d23baf-28d5-47b8-b86f-3cecba5ddb1d",{"variation":231,"version":196,"items":256,"primary":257,"id":272,"slice_type":273,"slice_label":5},[],{"image_big":258,"image_small":265},{"dimensions":259,"alt":5,"copyright":5,"url":262,"id":263,"edit":264},{"width":260,"height":261},1165,1372,"https://images.prismic.io/studioboam/ZzTAq68jQArT0z1i_identite%CC%81-visuelle-3.jpg?auto=format,compress&rect=0,0,1800,2120&w=1165&h=1372","ZzTAq68jQArT0z1i",{"x":190,"y":190,"zoom":191,"background":192},{"dimensions":266,"alt":5,"copyright":5,"url":269,"id":270,"edit":271},{"width":267,"height":268},636,616,"https://images.prismic.io/studioboam/ZzTArq8jQArT0z1m_identite%CC%81-visuelle-4.jpg?auto=format,compress&rect=0,0,1268,1228&w=636&h=616","ZzTArq8jQArT0z1m",{"x":190,"y":190,"zoom":191,"background":192},"project_two_images_asymetric$462214ab-43c9-4236-a768-5e44afdfcc39","project_two_images_asymetric",{"variation":195,"version":196,"items":275,"primary":276,"id":306,"slice_type":307,"slice_label":5},[],{"title":277,"text_column_one":281,"text_column_two":291},[278],{"type":153,"text":279,"spans":280,"direction":92},"Branding / À chaque marque, un nouveau départ",[],[282],{"type":89,"text":283,"spans":284,"direction":92},"Dans des univers de marque ultra concurrentiels, nous militons pour que chaque design ait l’occasion d’exprimer la singularité d’un territoire de marque fort et cohérent avec l’exigence permanent de trouver le lien avec son consommateur.",[285,287],{"start":286,"end":222,"type":217},49,{"start":288,"end":222,"type":139,"data":289},115,{"link_type":97,"url":290,"target":226},"https://develop--studio-boam.netlify.app/fr/about",[292],{"type":89,"text":293,"spans":294,"direction":92},"Codes graphiques propriétaires, champ lexical & artistique unique, imaginaire riche et multicanal, autant de sciences créatives pour révéler vos pouvoirs et sublimer vos atouts avec une éloquente cohérence.",[295,299,300,305],{"start":190,"end":296,"type":139,"data":297},30,{"link_type":97,"url":298,"target":226},"https://develop--studio-boam.netlify.app/fr/expertise/illustration",{"start":190,"end":296,"type":217},{"start":301,"end":302,"type":139,"data":303},67,97,{"link_type":97,"url":304,"target":226},"https://develop--studio-boam.netlify.app/fr/expertise/supports-communication",{"start":301,"end":302,"type":217},"project_text$f525addf-07b0-4732-a30b-0083a1be6bda","project_text",{"variation":195,"version":196,"items":309,"primary":310,"id":326,"slice_type":327,"slice_label":5},[],{"image_left":311,"video_left":318,"image_right":319,"video_right":325},{"dimensions":312,"alt":5,"copyright":5,"url":315,"id":316,"edit":317},{"width":313,"height":314},900,1214,"https://images.prismic.io/studioboam/ZzTBA68jQArT0z24_identite%CC%81-visuelle-5.jpg?auto=format,compress&rect=0,0,1800,2428&w=900&h=1214","ZzTBA68jQArT0z24",{"x":190,"y":190,"zoom":191,"background":192},{"link_type":121},{"dimensions":320,"alt":5,"copyright":5,"url":322,"id":323,"edit":324},{"width":321,"height":313},669,"https://images.prismic.io/studioboam/ZzTBC68jQArT0z3A_identite%CC%81-visuelle-6.jpg?auto=format,compress&rect=0,1,1804,2427&w=669&h=900","ZzTBC68jQArT0z3A",{"x":190,"y":191,"zoom":191,"background":192},{"link_type":121},"project_two_images$28279444-8f33-4f83-9a75-a0d8f90bd98a","project_two_images",{"variation":195,"version":196,"items":329,"primary":330,"id":343,"slice_type":307,"slice_label":5},[],{"title":331,"text_column_one":335,"text_column_two":339},[332],{"type":153,"text":333,"spans":334,"direction":92},"Brandbook / \nLa boussole de votre marque",[],[336],{"type":89,"text":337,"spans":338,"direction":92},"La retranscription de la richesse du travail commun et les futurs codes de votre marque ou produit vous sont livrés sous forme d’un guide, élément essentiel qui valorise la future identité et assure sa cohérence à travers chaque expression visuelle, verbale et point de contact avec les consommateurs.",[],[340],{"type":89,"text":341,"spans":342,"direction":92},"Il incarne l’âme de votre entreprise, garantissant le respect, que chaque interaction et que tous les acteurs projet raconte la même histoire.",[],"project_text$9d43df3d-9641-4538-9fe8-2fe41282a40c",{"variation":231,"version":196,"items":345,"primary":346,"id":355,"slice_type":356,"slice_label":5},[],{"image":347,"video":354},{"dimensions":348,"alt":5,"copyright":5,"url":351,"id":352,"edit":353},{"width":349,"height":350},1080,703,"https://images.prismic.io/studioboam/ZzTBRq8jQArT0z38_identite%CC%81-visuelle-7.jpg?auto=format,compress&rect=1,0,2947,1918&w=1080&h=703","ZzTBRq8jQArT0z38",{"x":191,"y":190,"zoom":191,"background":192},{"link_type":121},"project_image$8c8abd6f-18a3-47d6-bd80-8e9056c03a58","project_image","Avant d’écrire les premières lignes de votre projet, il est essentiel de se poser, de regarder sa marque avec recul.",{"dimensions":359,"alt":5,"copyright":5,"url":362,"id":363,"edit":364},{"width":360,"height":361},2400,1260,"https://images.prismic.io/studioboam/c21cf2c8-1c62-4704-9972-c8351516db6c_Studio-Boam-MG-Heucq-Champagne-packaging-etiquette-carte-de-visite.jpg?auto=format%2Ccompress&rect=0%2C38%2C1080%2C567&w=2400&h=1260","ZTkkWBAAACQAe-fC",{"x":190,"y":365,"zoom":191,"background":192},38,"Studio Boam - Expertise - Identité visuelle",1790785313619]